Church of England Plans to "Woke" Rebrand
Published by Campbell M Gold in Blowing in the Wind · Wednesday 21 Aug 2024
Tags: Church, of, England, Woke, Rebrand, Modern, Community, God
Tags: Church, of, England, Woke, Rebrand, Modern, Community, God
Church of England Plans to "Woke" Re-brand
An interesting item has just blown in - I wonder what God has to say? After all, it is His Church...
A recent study revealed that the Church of England is contemplating a "Woke Modern" rebranding strategy that involves replacing the term "church" with more contemporary language such as "community." This potential rebranding initiative is being considered at Lambeth Palace to update the language in establishing new worshipping communities and congregations.
However, not all clergy members are in favour of this potential rebranding. Dr Giles Fraser, the vicar at St. Anne's in Kew, expressed scepticism, stating that the reluctance to use the term "church" is driven by an unwarranted desire to appear more "modern and relevant." In an article for UnHerd, Dr. Fraser remarked, "The Church has given up on church. Not since Prince became Squiggle has there been such a daft revision."
In response to these considerations, a spokesperson for the Church of England emphasised that the reduced use of the term "church" when describing "new worshipping communities" is driven by the recognition that forms of worship can exist beyond traditional brick-and-mortar church structures.
18/08/2024
Source:
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